Reflow builds workflow-intelligence software for enterprise operations teams. Its privacy-conscious platform turns signals from everyday work into a clearer view of how processes run, where work gets stuck, and how operations can improve.

Fractional Head of Sales

Help Reflow turn founder-led selling into a scalable enterprise revenue function by hiring and coaching its first sales team, defining the operating cadence, and shaping the plan from early traction to repeatable growth.

Remote region
Remote · United States, Canada
Engagement
Fractional contract

About this role

Reflow is looking for an experienced fractional sales leader to build the structure around its current founder-led motion. The work begins with defining and recruiting the first account executives, creating a clear interview and onboarding process, and setting the expectations, milestones, and coaching rhythm that will help the team ramp well.

The engagement also owns the early sales operating system: revenue targets, hiring plans, performance indicators, process, tooling, and practical feedback for the founders. It is intended for someone who has already led a SaaS company from less than $1 million to more than $10 million in annual recurring revenue and understands complex mid-market or enterprise sales.

Role requirements and focus

What you’ll work on

  • Define the founding account-executive profile and build a rigorous hiring, interview, onboarding, and ramp process.
  • Create practical 30-, 60-, and 90-day expectations, performance indicators, coaching routines, and revenue targets for the new sales team.
  • Give Reflow's founders a scalable sales plan, operating cadence, and tooling foundation that can support the next stage of growth.

What they’re looking for

  • Previous CRO or vice-president-level sales leadership at a SaaS startup that grew from below $1 million to above $10 million in annual recurring revenue.
  • Experience building and coaching a sales team serving mid-market or enterprise buyers with deal sizes of roughly $50,000 to $100,000 or more.
  • A hands-on approach to recruiting, onboarding, process design, revenue planning, and founder collaboration.

Skills and focus

  • Sales leadership
  • Fractional contract
  • Enterprise SaaS
  • Hiring
  • Sales coaching
  • Revenue planning
  • Sales operations
  • Founder-led sales

Useful context

Specialty

Sales leadership

Work type

Fractional contract

Source

Reflow / Ashby

Last verified

Aug 7

Verification context

Reflow's current public Ashby page returns this exact role as listed, part-time, and remote, with an explicit hourly fractional arrangement, a United States or Canada restriction, and a direct employer application action.

Role terms can change after verification. The employer application page remains the final authority.

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